Jennie Cain, Stylist


All year long I’ve been alluding to some changes at Viva Wild and now they are ready for your eyes.

I have always loved fashion! I got into vintage when I was younger because it meant that I could dress like Madonna in Desperately Seeking Susan. I was hooked. After 2 years of selling vintage full time, I’m proud to announce that I’m ready to style shoots of my own!

One of the biggest ways I gain inspiration is by putting together playlists and Pinterest boards. (I used to make collages or “word clouds”, but as a mama, I’ve got to do things on the fly.) The playlists may feel sort of random to you, but they are how I arrived at these looks.

Listen to the songs and dig the outfits that S so graciously modeled for me on one of the most beautiful days in recent history!


The Ronettes–Baby, I Love You

Le Tigre–TKO

Tunabunny–(Song for My) Solar Sister

The B-52s–Deadbeat Club

Le Tigre–After Dark







S is wearing a vintage 90s Betsey Johnson Dress with a two-piece retro bathing suit underneath. Shoes by Aldo.


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